British carmaker Jaguar Land Rover has announced the creation of 250 new jobs at its Halewood plant on Merseyside.
The new positions are the result of a £200million investment by the company, after it was announced that the brand's new model, the Discovery Sport, would be manufactured there.
The plant already builds the popular Range Rover Evoque model, and the additional influx of staff would take the number of people working there to 4,750.
Jaguar Land Rover CEO, Dr. Ralf Speth, said: "The Land Rover Discovery Sport is the next in a line of exciting new products to come from Jaguar Land Rover. I am delighted that Halewood – and Liverpool – has been selected for this new investment. It is totally deserved, and strengthens the 'special relationship' that bonds Jaguar Land Rover to this great city."
The new model, which will replace the marque's entry-level Freelander, will reach UK showrooms in 2015. It will be the first in a range of new Discovery products, the styling of which was previewed by the Discovery Vision Concept vehicle at this year's New York Motor Show.
Richard Else, Jaguar Land Rover Halewood Operations Director, commented: "In many ways, Halewood has embodied the transformation of Jaguar Land Rover. We have seen our work force treble and production quadruple in just four years. Today we are operating three shifts, 24-hours a day to meet global demand and I am confident that the team will rise to the challenge and deliver a flawless launch of this exciting new model."
Around £500million has been invested in total at the Halewood site over the last four years. Jaguar Land Rover also operated facilities in Castle Bromwich and Solihull in the West Midlands.