Fiat has introduced a range of 1970s-inspired colours for the 500 – the 1970s being the last time the original 500 model was on sale
The special edition is available as both a hatchback and convertible, and with 0.9-litre TwinAir and 1.2-litre petrol engines. The cars come in five special paint colours: New Age Cream, Countrypolitan Yellow, Pasodoble Red, Volare Blue, and Tech House Grey.
The colours scheme incorporates white detailing of the mirror and wheel covers. Standard equipment includes air conditioning, a 'poolball' design gear knob and specific key cover . The Colour Therapy costs £800 more than the entry-level Pop, but adds more than £1000 worth of extra equipment.
"The special colours and stylish new touches will make the Fiat 500 an even more attractive proposition for our customers," says Elena Bernardelli, marketing director, Fiat UK. "Tasteful features such as the white door mirror covers and 'poolball' design gear knob in matching colour, take the popular 500 to a new level, showing just how timeless this classic city car really is."
The Fiat 500 Colour Therapy range starts at £10,760 for the 1.2 Colour Therapy, rising to £14,510 for the 500C 0.9-litre Colour Therapy TwinAir.
Fiat is understandably keen to make as much as it can of the 500. Now that only the 500 and Panda are really competitive in the Fiat range, it has to push those cars to make up for the Punto and Bravo, both of which are well past their best-before dates.